Washington’s Silver Reef Hotel Casino Spa has announced plans to streamline its operations, to further heighten consumer experiences across its gaming offerings and wider property in general.
Partnering with Agilysys Inc, providers of hospitality software solutions and services, the property, located in Ferndale, it s to implement its Visual One, InfoGenesis POS and Eatec solutions.
Don DeMarinis, senior vice president of sales of the Americas at Agilysys, commented: “We are pleased to welcome Silver Reef Casino Hotel Spa to our industry-leading stable of gaming customers.
“The combination of Agilysys solutions they have chosen will ensure integrated operations and provide the staff with access to valuable guest information across every interaction. This will enable them to deliver a superior guest experience and increase revenue-generating opportunities.”
The Silver Reef Hotel, which boasts a 206 room capacity as well as a casino gaming floor featuring more than 50,000 square feet of entertainment, has selected Agilysys’ integrated solutions suite to gain a more rounded view of the customer journey.
It’s stated the as a result of this deal, the property will operators will obtain a single view of customers, allowing an improvement of the guest experience and increasing revenue as a result.
Tony Antalan, chief technical officer at Silver Reef Hotel Casino Spa, added: “We are excited for this partnership with Agilysys and look forward to deploying these products at our property.
“These solutions will give us a 360-degree analytical view of our guests, allowing us to better provide them with the highest quality gaming, dining and entertainment experience. The Agilysys solutions will modernise our operations and allow us to bring added focus on the strategic elements of our business.
“Our team finds these systems to be very intuitive, and we don’t see a situation where the end-user will have a hard time interfacing with it, which made our training much easier. The Silver Reef Casino Hotel Spa team members are very excited about the new solutions from Agilysys, and we can’t wait to start using it.”