SciPlay Corporation, part of Scientific Games, has revealed that it has acquired Israeli based games developer Come2Play in a deal which will strengthen SciPlay’s casual gaming portfolio.
As part of the acquisition, the duo will merge teams to drive game advancements and revenue expansion into a range of new markets.
“We are extremely excited to welcome the Come2Play team to SciPlay as this is a perfect match when it comes to both our products and culture,” said Josh Wilson, Chief Executive Officer of SciPlay.
“Adding a new genre of evergreen casual games and an incredibly talented team to our portfolio immediately expands our market beyond social casino apps, and enables us to leverage our unique technology and strategies to drive player engagement and grow revenue. We believe that with our support and expertise in user acquisition, analytics and live ops, we will be able to drive new growth behind the Come2Play titles.”
The financial details of the transaction have not yet been disclosed, however it is reported that it does not materially impact SciPlay’s liquidity position, which is over $300 million with no debt on the balance sheet.
Come2Play’s portfolio of games includes Solitaire Pets Adventure, which presents an alternate spin on solitaire as well as its Backgammon Live game.
“Our studio was founded on our passion to make games that really connect with our players, and we are thrilled to be joining SciPlay to take our games to the next level,” added Alon Barzilay, Chief Executive Officer of Come2Play.
“By leveraging the expertise and support from the wider SciPlay team, we will amplify the reach of our games, including our groundbreaking Solitaire game, Solitaire Pets Adventure. We couldn’t be more thrilled for the future.”