Omnichannel sports betting solutions specialist Playtech BGT Sports (PBS), has announced intentions to launch its first proprietary virtual sports portfolio for self-service betting terminals (SSBTs). The firm said it plans to roll out the new solution to all existing retail customers across a range of markets worldwide.

According to PBS, the portfolio will provide a “revolutionary new in-shop betting experience”, using unique, simulation-based odds combined with real-life 3D action for virtual products enabling players to study form and results.

Operators can provide non-stop betting opportunities, and bets can be placed conveniently and with ease via PBS’ SSBTs.

The new SSBT virtual product is designed to replicate real-life sport and was made possible following a year-long process of advanced motion capture filming at studios in Leavesden, UK.

The result, claimed the firm, is an industry-first for next generation virtual sports content. “The product boasts incredible life-like graphics, exciting gameplay and extensive betting opportunities across a wealth of sports, including football, horse racing, greyhounds, basketball and tennis,” it said in a statement.

Enabled by an easy plug and play media box with dual screen outputs to maximize the available content and betting opportunities on screen in-shop, PBS’s Virtual Sports product can be ready to go live in just four weeks.

Richard Andrew, Director Virtual Sports, commented on the launch: “Operators demand unique products and quick and easy betting opportunities for their customers, no matter what the sporting action or time of day. 

“PBS’ Virtual Sports product suite has been designed with this in mind, ensuring operators are always able to offer ultra-realistic betting to their customers, no matter when, via the quick and easy convenience of our proven SSBT software.”

Operators can customize the product with their own branding, choice of leagues and betting schedules, as well as benefit from a low-cost set up and flexible integration into any platform and via any channel.