Penn National Gaming Inc is in final preparations today to open its first retail-branded Barstool Sportsbook at Ameristar Casino Resort Spa Black Hawk at 4pm MT, subject to any final regulatory approvals.
The firm will offer what it described as a state-of-the-art sports betting experience at Ameristar Black Hawk, including sports betting kiosks and ticket writer stations that will support thousands of sports betting options for its customers.
The company has also developed a new sports book located on the second floor of the casino. The new betting counter, 24’ by 12’ video wall, and large odds boards create an environment where customers can enjoy a first class wagering experience in close proximity to the numerous televisions where they can enjoy sports action from across the country and around the world.
“We are very excited to be opening the first Barstool Sportsbook in the country at Ameristar Black Hawk,” said Jay Snowden, President and CEO of Penn National Gaming. “This will be the first of many new retail locations for Barstool Sportsbooks at our casinos nationwide. Each will incorporate several features that reflect the spirit of the Barstool Sports brand, resulting in unique sports betting experiences that we expect our customers will thoroughly enjoy.”
Sean Demeule, General Manager at Ameristar Black Hawk, said: “Our customers are very excited to start wagering on sports. The passion for professional and college sports runs deep in this region, and we look forward to becoming a destination for fans all year-round.”