SuperDraft Inc, the daily fantasy platform of Caesars Entertainment Inc has confirmed the launch of its SuperDraft Free SportsBook app, a free-to-play sports betting mobile app with cash prizes and Caesars Rewards.
The app complements the company’s fan-friendly Daily Fantasy Sports offering, creating new ways for casual fans to engage with their favorite games and cash in on their sports IQ. The launch comes two months after Caesars Entertainment announced its strategic investment in SuperDraft.
Using the app, fans can access a social gaming experience allowing them to make big bets on their favorite sports without financial risk. Fans can have fun competing against their friends and other sports fans for cash, gift cards, high-value prizes like consumer electronics, sports and concert tickets, and exclusive VIP experiences from Caesars Rewards.
SuperDraft Founder and CEO Steve Wang noted: “Sports betting is exploding across the country, and fans are crying out for a better way to use their hard-earned sports IQ to cash in. We’re giving them something even better –– a way to win without spending a dime.
“The SuperDraft Free SportsBook is unlike anything fans have ever seen. We can’t wait to reward players with exclusive Caesars experiences and big-ticket prizes.”
SuperDraft CTO Nate Hunter developed the new app in partnership with France-based Sportnco, a leader in the supply and management of turnkey sports betting sites for gaming operators. It will offer free-to-play sports betting across all major US sports and select global markets.
Eric Hession, Co-President of Caesars Sports & Online Gaming, commented: “We are thrilled that SuperDraft has developed yet another way for players to experience Caesars Rewards. SuperDraft’s Free SportsBook is an exciting part of our best-in-class mobile and online ecosystem.
“Our connected palette of mobile and online apps allows Caesars Rewards members to play across our digital offerings and earn Reward Credits which can be used at all of the Caesars’ destinations and online properties.”
The SuperDraft Free SportsBook utilizes a social gaming currency called SuperCoin, which is used as token currency to place free bets. When players win enough SuperCoin, they can redeem it in the in-app store for gift cards and other big-ticket prizes such as consumer electronics, merchandise and apparel, as well as trips and vacation packages.
Players can also compete to win Caesars Reward credits, redeemable for vacation packages and experiences at Caesars properties nationwide. These include show tickets, dining, spa packages, golf outings, and more.
