Pariplay to boost North America expansion with appointment of Enrico Bradamante

Image source: Pariplay

Aspire Global’s aggregator and content provider Pariplay Ltd has appointed industry executive Enrico Bradamante as its new Chief Commercial Officer.

With more than nine years of industry experience, he joins the firm having founded the industry trade association iGaming European Network (iGEN). Previously the Managing Director of NetEnt, Bradamante is also currently active as a board member of Enteractive.

The appointment, said Pariplay, will further boost its expansion strategy as the supplier continues to grow in regulated markets across the globe, including the North American region where it has signed numerous significant partnerships.

So far in 2021, Pariplay has gone live with 20-plus new operator partners in New Jersey, Latin America and Europe and over the last three years has tripled its growth, now facilitating over $983m bets monthly. 

The supplier is now serving over 100 operators in more than 15 regulated markets and its Fusion platform offers a proprietary portfolio of over 120 slots as well as premium content from more than 80 global vendors.

On his new role, Bradamante said: “I’m delighted to join Pariplay at what is a very exciting time for the company and the industry as a whole. Pariplay is a dynamic and innovative supplier with a premium platform and superior in-house content, and I look forward to bringing my own knowhow to the team to further evolve our products and to continue to push the boundaries in the industry.”

Managing Director Adrian Bailey added: “We are thrilled to welcome Enrico to the team as he brings a wealth of knowledge and expertise that will further help us establish ourselves as a leading supplier to the global igaming industry.

“Following an impressive period of growth for the company which has seen us enter new jurisdictions and enhanced our product offering, the appointment of Enrico reflects our commitment to deliver the best service for our partners and the strategic decision to further extend our business into regulated markets.”