Caesars Sportsbook has agreed with the Mannings sports family to a historic first-of-its-kind partnership between a sports betting firm and a sports family.

Caesars Sportsbook agrees to partnership with Mannings family

Caesars Sportsbook has agreed with the Mannings sports family to a historic first-of-its-kind partnership between a sports betting firm and a sports family. Archie, Peyton,...
BetMGM has announced the signing of former Tennessee Titans and Arizona Cardinals running back Chris Johnson as its newest brand ambassador.

BetMGM adds Chris Johnson to brand ambassador roster

Sports betting and igaming operator BetMGM has announced the signing of former Tennessee Titans and Arizona Cardinals running back Chris Johnson as its newest...
Aristocrat Gaming has announced a multi-year slot machine licensing agreement with the National Football League (NFL).

Aristocrat Gaming secures slot machine licensing agreement with NFL

Aristocrat Gaming has announced a multi-year slot machine licensing agreement with the National Football League (NFL). Under the terms of the deal, Aristocrat will have...
The Buffalo Bills are the new betting favorites to win the Super Bowl, according to TheLines.com, which tracks odds in the US regulated sports betting markets.

TheLines: Buffalo Bills new Super Bowl favorites as NFL season reaches its midpoint

The Buffalo Bills are the new betting favorites to win the Super Bowl, and are among the most notable future odds shifts from Week...
Unibet has launched a new interactive, real-time, Pittsburgh Steelers-branded casino streaming solution through its partnership with the NFL franchise.

Unibet launches Pittsburgh Steelers-branded casino game in Pennsylvania

Unibet, the sportsbook brand of Kindred Group, has launched a new interactive, real-time, Pittsburgh Steelers-branded casino streaming solution through its partnership with the NFL...
PointsBet has announced a partnership with NBC Sports’ Chris Simms to create betting content for distribution across NBC Sports and PointsBet platforms.

PointsBet to create sports betting content with NBC Sports’ Chris Simms

Online gaming operator PointsBet has announced a partnership with NBC Sports’ NFL and college football analyst Chris Simms to create unique and authentic betting...
The odds on Kansas City Chiefs winning in NFL Week 8 and the Super Bowl have shifted significantly according to TheLines.

TheLines: Odds shift significantly on Kansas City Chiefs ahead of NFL Week 8

The odds on Kansas City Chiefs winning in NFL Week 8 and the Super Bowl have shifted significantly according to TheLines, which tracks odds...
NFL icon Drew Brees has debuted in the first of three new ad spots for PointsBet's ‘Live Your Bet Life’ advertisement campaign.

NFL icon Drew Brees debuts in PointsBet’s ‘Live Your Bet Life’ ad campaign

NFL icon Drew Brees has debuted in the first of three new ad spots for PointsBet's ‘Live Your Bet Life’ advertisement campaign. The campaign demonstrates...

NFL launches responsible betting public awareness program

The NFL has launched an extensive, integrated league-wide responsible betting public awareness program this week designed to educate fans who choose to engage in...
How a team will perform coming off a bye is often debated in betting circles. This could be a factor in a few of the NFL's Week 7 games according to TheLines.

TheLines: Rested NFL teams bring a new dynamic to Week 7 matchups

How an NFL team will perform coming off a bye week is often debated in betting circles, especially by those looking for value. This...

Event News

Dan Marino SBC Summit North America

Former Miami Dolphin Dan Marino to keynote at SBC Summit North America

Dan Marino, nine-time Pro Bowl quarterback, and former Miami Dolphin, is set to appear on an exclusive keynote panel at the upcoming SBC Summit...
SBC Summit North America First Pitch 2024

Finalists announced for SBC Summit NA First Pitch

Five startups have secured spots in the SBC First Pitch final at the upcoming SBC Summit North America in May.  Each will present their business...
Digital Casino Conference Day

SBC Digital Innovation – Casino event to delve into key casino talking points

The SBC Digital Innovation - Casino digital conference takes place on Wednesday, April 17 when speakers from multinational operators and leading suppliers will share...
Mark Hicks NCAA

NCAA Managing Director to address prop betting at SBC Summit North America

Mark Hicks, Managing Director of the National Collegiate Athletic Association (NCAA) is scheduled to appear on Martin Lycka’s Safe Bet Show, during the upcoming...