Vegas Golden Knights forms multi-year partnership with UpickTrade

NHL club Vegas Golden Knights has formalized a multi-year partnership with Guadalajara-based sports recommendation service UpickTrade. Under the terms of the deal, which was announced...
Bally's Corporation has formed a multi-year strategic partnership with the NHL becoming the official sports betting partner of the league.

Bally’s Corporation forms multi-year strategic partnership with NHL

Bally's Corporation, a leading US provider of land-based gaming and interactive entertainment, has formed a multi-year strategic partnership with the National Hockey League (NHL),...

PlayUp USA and Chalkline in free-to-play alliance with New Jersey Devils

Free-to-play and real money sports betting firm Chalkline has joined forces with betting entertainment and technology company PlayUp USA, providing free-to-play sports betting games...

NHL takes equity stake in PointsBet as part of a multi-year partnership

The National Hockey League (NHL) has agreed a new partnership with PointsBet Holdings that sees it secure an equity stake in the Australian sportsbook...

Mexico’s Upick in ground-breaking deal with NHL’s Vegas Golden Knights

Upick has become the first Mexican company to sponsor a National Hockey League (NHL) team thanks to an agreement with the Vegas Golden Knights,...

Pilot Games partners with Minnesota Wild to support Youth Hockey

Pilot Games, a producer and operator of electronic pull tab games within regulated US states, has announced a multi-year partnership with the Minnesota Wild...

Super Bowl LV set to attract more than $500m in legal wagers

US bettors will place more than $500m in wagers on Super Bowl LV at legal online and retail sportsbooks across 21 US jurisdictions where...

Chris Chelios appointed as brand ambassador for BetMGM

Sports betting and online gaming platform BetMGM has signed Hockey Hall of Fame member and three-time Stanley Cup champion Chris Chelios to a multi-year...

PointsBet goes live in Michigan with exclusive tribal gaming partnership

PointsBet joins the newly launched sports betting market in Michigan today, marking the sixth operational state for its sports betting product following successful launches...

Monkey Knife Fight to donate to Los Angeles Kings Care Foundation

Monkey Knife Fight (MKF), the third-largest fantasy sports platform in North America, has completed another step in its multi-year strategic partnership with the LA...

Event News

CasinoBeats Slots Festival to showcase hottest new game releases of spring 2021

The second CasinoBeats Slots Festival of 2021 will once again provide a valuable showcase for games developers to present their latest titles to an...

SBC appoints Bob McFarland as SVP Sales & Commercial – Americas

SBC has made a major investment into both the North American and Latin American sports betting and gaming markets with the recruitment of Bob...

SBC Digital Payments to put US payments and compliance issues in the spotlight 

This month’s SBC Digital Payments conference and exhibition is set to provide an in-depth examination of payments and compliance issues in the high-growth US...

IMGL to host Masterclasses at SBC’s 2021 events

SBC and the International Masters of Gaming Law (IMGL) have signed a deal to provide a program of high-level content for SBC’s 2021 calendar...